Oh no, I’m only an 87.9

January 29th, 2008 | by Paul |

How confident are you as a consumer?

It’s 87.9. That’s it. That’s the answer, at least according to the Conference Board, the group that compiles the Consumer Confidence Index cited in articles like this Associated Press article to tell us, the consumers, how confident we feel.

So we’re at an 87.9. That’s down from the 90.6 we felt in December.

What does that mean? Well, consumer confidence equalled 100 in 1985, at least according to this sample the Conference Board offers from 2000. So we’re down 12.1 confidence units since the era of “We Are The World,” “Back to the Future” and the pro debut of a young Mike Tyson.

I’ve been told I might be offering too much commentary, for example, when I told the state of Kansas to screw itself. So here’s an open call to readers. How do you feel about the Consumer Confidence Index? Is it valuable? Is it a reasonable means of making economic decisions - either for businesses or for the consumer? What does this 87.9 number mean to you?

I’m really looking forward to hearing from you.

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